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The Rochester Americans announced today their promotional schedule for the 2019-20 season, presented exclusively by Seneca Niagara Resort & Casino, featuring the return of several popular theme nights, Pregame Happy Hours, giveaways and more. As always, the Amerks will offer ticket specials, promotional packages and special group rates throughout the season.

Season-Long Promotions

Pregame Happy Hour: The Amerks will host a Genesee Pregame Party Happy Hour prior to every Friday and Saturday home game this season in the Genesee Brew House Upper Atrium Bar, featuring live music and drafts of Genesee, Genesee Light all season long.

Zweigle’s Family Packs: Zweigle's Family Packs are available for every weekend Amerks home game during the 2019-20 season. For just $79, fans will receive four Lower Level tickets (some restrictions may apply), four hot dogs and four sodas. A minimum of four tickets is required in order to purchase the Zweigle’s Family Pack.


Distillery Eats & Seats: This popular package returns for another year as fans can purchase a Lower Level ticket (some restrictions may apply) and $10 gift card to The Distillery for just $25.


Taco Bell In-Store Friday Night Promotion: Fans can head to Taco Bell and receive a coupon good for an $18 best available ticket to any Friday night Amerks home game. Coupons can only be redeemed in person at The Blue Cross Arena Box Office. CLICK HERE FOR PARTICIPATING TACO BELL LOCATIONS!

Buckmans Car Wash: Every time the Amerks play a home game, fans will receive a $3.99 discounted car wash from Buckmans Car Wash the next day when they present a ticket stub from the game.

Theme/Promotional Nights

Friday, Oct. 4 vs. Syracuse Crunch – Home Opener presented by Seneca Niagara Resort & Casino

  • Rockin’ on the River pregame party featuring food and drink specials, Genesee Brew House Pregame Happy Hour drink specials, music and more!
  • Magnet schedule giveaway courtesy of Nissan

Friday, Oct. 18 vs. Cleveland Monsters – HOCKtoberfest presented by Rohrbach Brewing Company

  • The world’s largest festival in Bavaria comes to The Blue Cross Arena for the second annual HOCKtoberfest, featuring German-themed food and drink specials, live music and a custom Amerks stein giveaway.
  • Meet this year’s team at the postgame autograph session immediately following.

Friday, Nov. 8 vs. Binghamton Devils – Amerks Night of Play in partnership with The Strong National Museum of Play

  • A fun-filled night of games and play!
  • Toy giveaway honoring The Strong National Museum’s Toy Hall of Fame.

Wednesday, Nov. 13 vs. Syracuse Crunch – America Recycles Day in partnership with Monroe County Department of Environmental Services

  • The Amerks and Monroe County have renewed their partnership for another season to increase awareness on proper recycling measures.

Friday, Nov. 15 vs. Cleveland Monsters – Military Appreciation Night presented by Veterans Outreach Center

  • Free ticket to all Active, Reserve, National Guard and Retired military personnel with additional discounted tickets available.
  • The Amerks players will sport Military-themed jerseys and matching socks that will be auctioned off to benefit Veterans Outreach Center.

Friday, Nov. 22 vs. Hartford Wolf Pack – Union Night presented By CSEA

  • Discounted tickets to all Union members,

Friday, Nov. 29 vs. Toronto Marlies – Knighthawks Night

  • Meet the members of the new expansion-era Rochester Knighthawks, who are set to make their National Lacrosse League debut in 2019-20.

Friday, Dec. 6 vs. Charlotte Checkers – Youth Hockey Night

  • Rochester Youth Hockey will be on full display with area youth hockey players participating in gameday experiences and featured as part of the night with a discounted ticket offer.

Saturday, Dec. 7 vs. Charlotte Checkers – Star Wars Night presented by Pepsi

  • Join the Amerks for Star Wars Night!

Saturday, Dec. 21 vs. Utica Comets – Home For The Holidays presented by Nissan

  • Get in the holiday spirit with the Amerks for a night of prizes, giveaways and a visit from Santa.

Friday, Dec. 27 vs. Belleville Senators – presented by Pepsi

Friday, Jan. 10 vs. Belleville Senators – Segar & Sciortino Hat Night

  • The first 2,500 fans in attendance will receive an Amerks hat, courtesy of Segar and Sciortino.

Friday, Jan. 17 vs. Cleveland Monsters – Pride Night

  • Join the Amerks for Pride Night!

Friday, Jan. 24 vs. Laval Rocket – Seneca Legends Night presented by Seneca Niagara Resort & Casino

  • Buffalo Bills legend and Hall of Famer Jim Kelly headlines the first of two Seneca Legends Nights.
  • The former Bills quarterback will sign autographs pregame.

Friday, Jan. 31 vs. Syracuse Crunch – Hall of Fame Night presented by Seneca Niagara Resort & Casino

  • The Amerks will unveil the Class of 2020 that will be inducted into the exclusive club.

Friday, Feb. 7 vs. Syracuse Crunch – presented by Reeds Jewelers

Sunday, Feb. 16 vs. Utica Comets – Kids Day presented by NY’s 529 College Savings Plan

  • Join the Moose and his local mascot friends for a day of kid-friendly activities.
  • Drawstring bag giveaway courtesy of NY’s 529 College Savings
  • All kids’ tickets 3-12 years old just $10.

Friday, Feb. 21 vs. Lehigh Valley Phantoms – Donate Life Night presented by Finger Lakes Donor Recovery Network

  • Registered organ donors can receive a complimentary ticket to that night’s game when they “show their heart” on their driver’s license at The Blue Cross Arena Box Office with additional tickets starting as low as just $16.
  • Any fan that signs up to be a donor at the game can receive two complimentary ticket vouchers to any remaining 2019-20 regular season Amerks home game.
  • Members of the Amerks Alumni Association will be on-hand throughout the evening to speak with fans about the importance of organ donation and encourage fans to sign the New York State Donate Life Registry. 

Saturday, Feb. 22 vs. Cleveland Monsters – Hometown Heroes Night presented by Advantage Federal Credit Union

  • Join us to honor local police officers, fire fighters, EMT’s and all First Responders!

Friday, Feb. 28 vs. Laval Rocket – Defend The Ice Night presented by Seneca Park Zoo

  • The Amerks have once again partnered with Seneca Park Zoo to raise awareness for polar bear and ice conservation.
  • Players will wear special polar bear-themed jerseys along with matching socks that will be auctioned off in support of polar bear awareness.

Wednesday, Mar. 4 vs. Utica Comets – presented by Southern Tier Brewing Company

Wednesday, Mar. 11 vs. Binghamton Devils – presented by Foodlink

Friday, Mar. 13 vs. Syracuse Crunch – Irish Night presented by DDS Companies

  • Kick off St. Patrick’s Day weekend in Rochester with the Amerks!
  • The team will wear special Irish-themed jerseys that will be auctioned off.

Friday, Mar. 20 vs. Springfield Thunderbirds – Bobblehead Giveaway by ESL Federal Credit Union

  • Fan’s choice on one of four current Amerks players to be the featured giveaway item.

Saturday, Mar. 21 vs. Springfield Thunderbirds – Dogs Night Out presented by Zweigles

  • Enjoy the action of Amerks hockey right alongside your dog!
  • Discounted ticket option for fans bringing a dog to the game.

Wednesday, Apr. 1 vs. Utica Comets – Refresh Recycling Night presented by Sunnking in partnership with Monroe County Department of Environmental Services

  • The Amerks and Monroe County have renewed their partnership for another season to increase awareness on proper recycling measures.

Friday, April 3 vs. Syracuse Crunch – Pink the Rink Breast Cancer Awareness Game presented by Gilda’s Club Rochester

  • The Amerks will help to raise awareness for breast cancer and honor those who have battled the disease.
  • The team will wear special jerseys during the game that will be auctioned off in-arena.

Friday, April 10 vs. Bridgeport Sound Tigers – Fan Appreciation Night presented by UR Sports Medicine

  • Prizes and giveaways throughout the night.
  • “Jersey off the Back” promotion.
  • Presentation of Team Awards.

Additional details on the events above will be available closer to each game while additional promotional nights may be added to the schedule throughout the season.